Monday, March 30, 2009

Plastic Logic is catching on

Although the Plastic Logic Reader is not yet available, the Detriot Free Press is one of the first to jump on the train to make their paper available on the upcoming reader (as well as on the Amazon Kindle).

The press is quoted as saying, "We absolutely believe in the future of great newspapers, but we can no longer do business as usual," said Dave Hunke, CEO of Detroit Media Partnership and Publisher of the Detroit Free Press. "These changes allow us to focus our resources on strengthening the content we provide readers instead of investing in paper, ink and fuel. They allow us to take a big step towards exciting new relationships with readers, subscribers and advertisers."

It's refreshing to hear the newspaper industry step up to the plate and try to save the dying model of newspaper publishing. One does wonder how soon the Hearst e-reader will be available to swoop in and try to win a big share of the newspaper e-reader market.

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